A Portfolio of Proven Results

Showcasing my work in digital marketing and content strategy, including case studies, campaigns, and measurable results for clients such as United Bank for Africa (UBA) and other leading brands.

Case Study: A Successful Content and Digital Strategy for Grande Oakbridge Montessori School

Grande Oakbridge Primary School, a premium learning institution in Lagos, faced a visibility and positioning challenge. Despite offering a world-class curriculum and nurturing environment, the school’s digital presence did not reflect its excellence. Competitor schools with stronger online branding were attracting more parental attention and inquiries.

Project Started On May 1, 2025

Project Duration: 6 Months (Concluded October 2025)

Client Website: www.grandeoakbridgeschools.com

Project Category: Go-to-Market Strategy & Integrated Product Launch

Service Types Offered: Go-to-Market Content Strategy, Product Launch Narrative, Audience Segmentation, Digital Content Planning, Lead Generation Funnel Design.

Skills Utilized: Competitive Analysis, Value Proposition Design, SEO/SEM Strategy, Content Marketing, Social Media Campaign Management, Public Relations.

Case Study: Architecting a Citizen-Centric Digital Content Strategy for the Lagos State Government

The Lagos State Government (LSG) governs one of the world's fastest-growing urban areas, a dynamic and complex megacity with a population exceeding 20 million people. In a mobile-first environment with the highest internet penetration in Nigeria, the government faced a critical communications challenge.

Project Started On May 1, 2025

Project Duration: 6 Months (Concluded October 2025)

Client Website: https://lagosstate.gov.ng/

Project Category: Go-to-Market Strategy & Integrated Product Launch

Service
Types Offered: Go-to-Market Content Strategy, Product Launch Narrative,
Audience Segmentation, Digital Content Planning, Lead Generation Funnel
Design.

Skills Utilized: Competitive Analysis, Value Proposition
Design, SEO/SEM Strategy, Content Marketing, Social Media Campaign
Management, Public Relations.

Grande Oakbridge Primary School, a premium learning institution in Lagos, faced a visibility and positioning challenge. Despite offering a world-class curriculum and nurturing environment, the school’s digital presence did not reflect its excellence. Competitor schools with stronger online branding were attracting more parental attention and inquiries.

Project Started On May 1, 2025

Project Duration: 6 Months (Concluded October 2025)

Client Website: https://jacnigeria.com/

Project Category: Go-to-Market Strategy & Integrated Product Launch

Service Types Offered: Go-to-Market Content Strategy, Product Launch Narrative, Audience Segmentation, Digital Content Planning, Lead Generation Funnel Design.

Skills Utilized: Competitive Analysis, Value Proposition Design, SEO/SEM Strategy, Content Marketing, Social Media Campaign Management, Public Relations.

Grande Oakbridge Primary School, a premium learning institution in Lagos, faced a visibility and positioning challenge. Despite offering a world-class curriculum and nurturing environment, the school’s digital presence did not reflect its excellence. Competitor schools with stronger online branding were attracting more parental attention and inquiries.

Project Started On May 1, 2025

Project Duration: 6 Months (Concluded October 2025)

Client Website: https://jacnigeria.com/

Project Category: Go-to-Market Strategy & Integrated Product Launch

Service Types Offered: Go-to-Market Content Strategy, Product Launch Narrative, Audience Segmentation, Digital Content Planning, Lead Generation Funnel Design.

Skills Utilized: Competitive Analysis, Value Proposition Design, SEO/SEM Strategy, Content Marketing, Social Media Campaign Management, Public Relations.

Grande Oakbridge Primary School, a premium learning institution in Lagos, faced a visibility and positioning challenge. Despite offering a world-class curriculum and nurturing environment, the school’s digital presence did not reflect its excellence. Competitor schools with stronger online branding were attracting more parental attention and inquiries.

Project Started On May 1, 2025

Project Duration: 6 Months (Concluded October 2025)

Client Website: https://jacnigeria.com/

Project Category: Go-to-Market Strategy & Integrated Product Launch

Service Types Offered: Go-to-Market Content Strategy, Product Launch Narrative, Audience Segmentation, Digital Content Planning, Lead Generation Funnel Design.

Skills Utilized: Competitive Analysis, Value Proposition Design, SEO/SEM Strategy, Content Marketing, Social Media Campaign Management, Public Relations.